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Marketing

Whether you are a travel agency, or have a hospitality related service, you want to provide information to your viewers so they will coming back to your web site again and again, until they will have enough reasons to work with you.

“A company’s future hinges on its ability to open itself
to new customers and manage current customer relationships on the internet.”

If you are a hospitality company or a travel agency you want to; explain your services, and provide new information online that your viewers are interested in.

By defining your customers and what they are looking for, the more effectively you can market to them.

Using your web site to marketing new promotions to new viewers and staying in touch with old customers should include a strategy for everyone to win.

Why Web Marketing?

There are many ways to advertise your service including; TV, magazines, brochures and billboards.

What makes your web site standout from these forms of marketing are;

  • target markets
  • measured tractability
  • and a way to set up a communication that can not be done with any
    other type of advertising.
  • Create a community of viewers that have the same interests you do.

Currently there is no easier way to keep in touch with your customers, reach new customers, and market your product, service and location.

  • On Line shoppers are increasing at double digit numbers and expected to increase for the next several years.
  • 40% of households are expected to be consistently buying on the Internet in the next 2 years.
  • By keeping your customers and viewers updated on services, news and recent accomplishments, you will demonstrate credibility.

Search Engine Optimization

“Currently 83% of all web pages are found through search engines. So it’s no wonder why a good placement or position in the search engines is necessary for a good marketing plan, but also making sure the right kind of viewers are coming to your pages are just as important.”

eMail Marketing

An easy way to stay in touch with your clients and web site members is with an email broadcast news letter, survey, and updates. This can keep your customers and future customers up to date with specials or events in your area. Also anniversary reminders and holiday cards are a nice way to stay in touch too. The best email list is an opt-in, where members sign up from a form on your web sites.

Blogging & News-feeds

This internet service is a new way to stay in touch with your customers and create a community that has an interest in your product. Blogging & News-feeds service is growing at a double digit rate and will explode this year and next year with the new Windows 7ie.

Let Web Sailing Designs show you how to position
your web site in the search engines and create an email strategy to keep
more of your travel members coming back to your web site.